Here’s a recent example of a highly effective communicator
using a vivid, evocative expression while emphasizing something and
thus making his assertion indelible—an example
which, I hope, will inspire the rest of us into similarly imaginative
analogies, especially
when we are trying to break through the clutter.
- Discussing
his new book “Our Damaged Democracy: We the People Must Act” on “Face the
Nation” this past February, Joseph Califano, who was a “crucial advisor”
to President Johnson and a cabinet secretary under President Carter, lamented
the fact that, over the past 50 years, successive presidents had become
increasingly powerful by usurping the powers of Congress. Citing the
Obama administration's nuclear deal with Iran as a recent example, Califano pointed out that
Obama and the Democrats were able to avoid a problematic vote in Congress
(problematic because of the “Jewish vote” and “Jewish money”) by “enacting a really, you know, the Cirque du
Soleil way of getting around it.”
© Copyright 2018
V. J. Singal
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