“No Point in Playing Around with Bows & Arrows of Negative Interest Rates If You Are Actually Using the Bazooka of ...”—Use of Visual, Evocative Expression to Emphasize One’s Point

Here is a recent example of a highly effective communicator using a vivid, evocative expression while emphasizing something and thus making his assertion indelible—an example which, I hope, will inspire the rest of us into similarly imaginative analogies, especially when we are trying to break through the clutter.

• During a recent edition of “Marketplace Morning Report,” when David Kelly (the highly regarded Chief Global Strategist at J.P. Morgan Asset Management) was asked whether he expected the Fed Reserve to “take a page” from Europe’s central bankers and go negative on interest rates, he responded: “I hope not...The current monetary policy is by far the most stimulative we’ve ever had... So, no point in playing around with bows and arrows of negative interest rates if you are actually using the bazooka of monetizing the federal debt and that’s what the Federal Reserve is doing.”

© Copyright 2020  V.J. Singal